From Likes to Leads: Interact with Customers Online
Completed by Venkata Kesava Rao Vemula
January 12, 2025
20 hours (approximately)
Venkata Kesava Rao Vemula's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Digital Advertising
- Category: Driving engagement
- Category: Social Media Campaigns
- Category: Social Media Content
- Category: Customer Engagement
- Category: Content Creation
- Category: Branding
- Category: Social Media Management
- Category: Social Media Strategy
- Category: Advertising Campaigns
- Category: Brand Management
- Category: Social Media Marketing
