Attract and Engage Customers with Digital Marketing
Completed by Alex Chai Hao Xian
August 16, 2023
14 hours (approximately)
Alex Chai Hao Xian's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Content Optimization
- Category: Google Ads
- Category: Customer Analysis
- Category: Target Audience
- Category: Online Advertising
- Category: Conversion Funnel Analysis
- Category: Marketing Strategy and Techniques
- Category: Keyword Research
- Category: Marketing Strategies
- Category: Advertising Campaigns
- Category: Search Engine Optimization
- Category: Digital Marketing
