Pricing Strategy in Practice
Completed by Steve Clark
May 5, 2019
13 hours (approximately)
Steve Clark's account is verified. Coursera certifies their successful completion of Pricing Strategy in Practice
What you will learn
How to use the three lenses to set an optimal strategic price to maximize revenue
How to approach a pricing case, glean information, and work through a complicated pricing decision
How to utilize tools and data to analyze and recommend a strategic response to a real world pricing situation
Skills you will gain
- Category: Case Studies
- Category: B2B Sales
- Category: Market Dynamics
- Category: Market Research
- Category: Business Economics
- Category: Consumer Behaviour
- Category: Business Strategy
- Category: Customer Insights
- Category: Customer Analysis
- Category: Revenue Management
- Category: Market Share
- Category: Strategic Marketing
