Attract and Engage Customers with Digital Marketing
Completed by Fabiano Da Costa
August 5, 2024
14 hours (approximately)
Fabiano Da Costa's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Google Ads
- Category: Persona Development
- Category: Customer Engagement
- Category: Marketing
- Category: Search Engine Optimization
- Category: Digital Advertising
- Category: Keyword Research
- Category: Marketing Strategies
- Category: Marketing Strategy and Techniques
- Category: Digital Marketing
- Category: Target Audience
- Category: Online Advertising
