Sales and CRM Overview
Completed by Gert Opperman
February 19, 2026
21 hours (approximately)
Gert Opperman's account is verified. Coursera certifies their successful completion of Sales and CRM Overview
What you will learn
Explain how CRM works in the context of sales, marketing, and customer service in modern businesses.
Articulate use cases for how Salesforce can provide value to sales teams.
Navigate Trailhead, the official learning platform of Salesforce.
Demonstrate a working knowledge of the basics of the Salesforce Sales Cloud.
Skills you will gain
- Category: Databases
- Category: General Sales Practices
- Category: Sales Pipelines
- Category: Data Cleansing
- Category: Salesforce
- Category: Data Quality
- Category: B2B Sales
- Category: Customer Relationship Management
- Category: Information Management
- Category: Business-To-Consumer
- Category: Data Management
- Category: Customer Relationship Management (CRM) Software
