Developing a Winning Marketing Strategy
Completed by Ryan Milligan
September 4, 2018
16 hours (approximately)
Ryan Milligan's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Brand Strategy
- Category: Customer Insights
- Category: Marketing Strategy and Techniques
- Category: Market Research
- Category: Marketing
- Category: Branding
- Category: Marketing Strategies
- Category: Value Propositions
- Category: Strategic Marketing
- Category: Consumer Behaviour
- Category: Marketing Planning
- Category: Target Market
