Developing a Marketing Mix for Growth
Completed by Persefoni Bertzou
March 23, 2018
13 hours (approximately)
Persefoni Bertzou's account is verified. Coursera certifies their successful completion of Developing a Marketing Mix for Growth
What you will learn
List all elements of the Marketing Mix and explain the role each element plays in creating value.
Evaluate the use of different Channels of Distribution by existing businesses.
Critique Advertising execution and create a persuasive Advertising piece.
Develop a Marketing Plan proposal.
Skills you will gain
- Category: Marketing Strategies
- Category: Integrated Marketing Communications
- Category: Product Assortment
- Category: Marketing Management
- Category: Consumer Behaviour
- Category: Marketing Communications
- Category: Product Lifecycle Management
- Category: Advertising Campaigns
- Category: Market Opportunities
- Category: Marketing Planning
- Category: Communication Planning
- Category: Product Strategy
