Strategies for Converting and Retaining Customers Online
Completed by Arianne Jackson
January 25, 2025
10 hours (approximately)
Arianne Jackson's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Content Optimization
- Category: Lead Generation
- Category: Paid media
- Category: Search Engine Marketing
- Category: Digital Marketing
- Category: Marketing Strategy and Techniques
- Category: Keyword Research
- Category: Target Audience
- Category: Target Market
- Category: Customer Retention
- Category: Conversion Funnel Analysis
- Category: Digital Marketing Campaigns

