Marketing, Communication, and PR
Completed by SUMAIYA SALAM
May 31, 2026
28 hours (approximately)
SUMAIYA SALAM's account is verified. Coursera certifies their successful completion of Marketing, Communication, and PR
What you will learn
Develop strategies for integrating multiple communication channels to deliver a cohesive and effective campaign
Craft compelling PR messages with powerful storytelling and tailor these messages to various PR scenarios
Enhance the effectiveness of communication and storytelling strategies with AI tools
Create a comprehensive blueprint for effective integrated campaigns while streamlining your PR processes
Skills you will gain
- Category: Ethical Standards And Conduct
- Category: Target Audience
- Category: Integrated Marketing Communications
- Category: Marketing and Public Relations
- Category: Storytelling
- Category: Campaign Planning
- Category: Content Performance Analysis
- Category: Cross-Channel Marketing
- Category: Strategic Communication
- Category: User Research
- Category: AI Integrations
- Category: Marketing Communications
