Trademark Law
Completed by Özlem GÖK
April 30, 2021
18 hours (approximately)
Özlem GÖK's account is verified. Coursera certifies their successful completion of Trademark Law
What you will learn
Define the scope and subject matter of trademark protection
Evaluate the usefulness and limits of seeking trademark protection
Formulate a strategy for creating and protecting a strong trademark
Design processes to maintain ownership and control of a trademark and respond to possible infringement
Skills you will gain
- Category: Marketing
- Category: Brand Management
- Category: Strategic Planning
- Category: Packaging and Labeling
- Category: Brand Strategy
- Category: Branding
- Category: Legal Risk
- Category: Legal Strategy
- Category: Asset Protection
- Category: Intellectual Property
- Category: Registration
- Category: Brand Marketing
