Artificial Intelligence in Marketing
Completed by NATALIA MUNARI PAGAN
July 12, 2021
10 hours (approximately)
NATALIA MUNARI PAGAN's account is verified. Coursera certifies their successful completion of Artificial Intelligence in Marketing
What you will learn
How to use data-driven AI to improve customer engagement
How to develop networked business models and leverage network effects
How to build a sustainable competitive advantage from data gathered on digital platforms
How to use algorithms, networks, and data to create AI Relationship Moments that are personalized to individual customers
Skills you will gain
- Category: Marketing
- Category: AI Personalization
- Category: Network Analysis
- Category: Digital Marketing
- Category: Network Model
- Category: Data-Driven Decision-Making
- Category: Personalized Campaigns
- Category: Customer Engagement
- Category: Machine Learning Algorithms
- Category: Artificial Intelligence
- Category: Business Strategy
- Category: Case Studies
