GenAI for Marketing Analysts: Innovate Marketing Strategies
Completed by Lujain Ahmad Nihad Abuaisheh
March 25, 2025
2 hours (approximately)
Lujain Ahmad Nihad Abuaisheh's account is verified. Coursera certifies their successful completion of GenAI for Marketing Analysts: Innovate Marketing Strategies
What you will learn
Identify the capabilities of GenAI for enhancing marketing data analytics functions.
Examine real-world applications to leverage GenAI in marketing data analytics scenarios.
Deploy strategies and tactics to responsibly integrate GenAI into marketing analytics practices while maintaining human oversight and accountability.
Skills you will gain
- Category: Data Ethics
- Category: Google Analytics
- Category: Performance Analysis
- Category: Campaign Management
- Category: Marketing Analytics
- Category: Responsible AI
- Category: Data-Driven Marketing
- Category: Artificial Intelligence
- Category: Generative AI
- Category: Customer Insights
- Category: Customer Analysis
- Category: Marketing Automation
