Strategic Digital Marketing: Digital Marketing Foundation
Completed by Jonathon Mathew Madrid
April 7, 2026
6 hours (approximately)
Jonathon Mathew Madrid's account is verified. Coursera certifies their successful completion of Strategic Digital Marketing: Digital Marketing Foundation
What you will learn
The evolution of digital marketing and how it differs from traditional marketing approaches.
Key digital marketing channels and how they are used to reach and engage audiences.
Factors that influence online consumer behavior and decision-making.
Core user experience (UX) and content marketing principles that support effective brand storytelling.
Skills you will gain
- Category: Content Marketing
- Category: Marketing Planning
- Category: Search Engine Marketing
- Category: Marketing Channel
- Category: Digital Analysis
- Category: Social Media Strategy
- Category: User Experience Design
- Category: Experience Design
- Category: Digital Brand Strategy
- Category: Storytelling
- Category: Digital Marketing
- Category: Marketing Analytics
