Developing a Marketing Mix for Growth
Completed by Chia-Min Chang
September 30, 2024
13 hours (approximately)
Chia-Min Chang's account is verified. Coursera certifies their successful completion of Developing a Marketing Mix for Growth
What you will learn
List all elements of the Marketing Mix and explain the role each element plays in creating value.
Evaluate the use of different Channels of Distribution by existing businesses.
Critique Advertising execution and create a persuasive Advertising piece.
Develop a Marketing Plan proposal.
Skills you will gain
- Category: Product Strategy
- Category: Communication Planning
- Category: Product Lifecycle Management
- Category: Advertising Campaigns
- Category: Marketing Planning
- Category: Market Opportunities
- Category: Product Lining
- Category: Consumer Behaviour
- Category: Marketing Communications
- Category: Marketing Channel
- Category: Advertising
- Category: Promotional Strategies
