Qualitative Research
Completed by Lauren Rose Brenner
December 21, 2024
14 hours (approximately)
Lauren Rose Brenner's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Research Design
- Category: Research
- Category: Research Reports
- Category: Market Research
- Category: Surveys
- Category: Report Writing
- Category: Business Research
- Category: Qualitative Research
- Category: Analysis
- Category: Focus Group
- Category: Discussion Facilitation
- Category: Interviewing Skills
