Social Media Management
Completed by John Burns
March 6, 2026
18 hours (approximately)
John Burns's account is verified. Coursera certifies their successful completion of Social Media Management
What you will learn
How to establish and manage a social media presence
How to create a brand, tone, and voice for a social media presence
How to manage a content calendar for a social media presence
How to evaluate the performance of content on social media and how to iterate on that performance
Skills you will gain
- Category: Social Media Analytics
- Category: Social Media Marketing
- Category: Content Strategy
- Category: Performance Analysis
- Category: Instagram
- Category: Content Marketing
- Category: Content Performance Analysis
- Category: Content Management
- Category: Generative AI Agents
- Category: Social Media Strategy
- Category: Web Presence
- Category: Customer Engagement
