Sales and CRM Overview
Completed by Michael Higginbotham
December 2, 2025
21 hours (approximately)
Michael Higginbotham's account is verified. Coursera certifies their successful completion of Sales and CRM Overview
What you will learn
Explain how CRM works in the context of sales, marketing, and customer service in modern businesses.
Articulate use cases for how Salesforce can provide value to sales teams.
Navigate Trailhead, the official learning platform of Salesforce.
Demonstrate a working knowledge of the basics of the Salesforce Sales Cloud.
Skills you will gain
- Category: Data Cleansing
- Category: Business-To-Consumer
- Category: Sales Process
- Category: Salesforce
- Category: Data Quality
- Category: B2B Sales
- Category: Sales Pipelines
- Category: Data Management
- Category: Customer Data Management
- Category: Sales Operations
- Category: Databases
- Category: General Sales Practices
