Data Analytics Methods for Marketing
Completed by Shivam Pandey
February 17, 2024
12 hours (approximately)
Shivam Pandey's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
- Category: Marketing Planning
- Category: Marketing
- Category: Data Analysis
- Category: Marketing Strategy and Techniques
- Category: Conversion Funnel Analysis
- Category: Regression Analysis
- Category: Marketing Effectiveness
- Category: Marketing Analytics
- Category: Marketing Strategies
- Category: Advertising Campaigns
- Category: Customer Insights
- Category: Online Advertising
