Optimizing a Website for Google Search
Completed by Pablo Álvarez Cabanillas
November 25, 2025
13 hours (approximately)
Pablo Álvarez Cabanillas's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Campaign Management
- Category: Return On Investment
- Category: Keyword Research
- Category: Competitive Analysis
- Category: Content Development and Management
- Category: Content Performance Analysis
- Category: Marketing
- Category: Google Analytics
- Category: Search Engine Optimization
- Category: Content Marketing
- Category: Performance Reporting
- Category: Content Strategy
