Developing a Winning Marketing Strategy
Completed by Teresa Koltzenburg
September 11, 2018
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Audience
- Category: Market Research
- Category: Target Market
- Category: Customer Insights
- Category: Marketing Strategy and Techniques
- Category: Product Planning
- Category: Marketing Strategies
- Category: Strategic Marketing
- Category: Value Propositions
- Category: Marketing
- Category: Consumer Behaviour
- Category: Customer Analysis
