Optimizing a Website for Google Search
Completed by Andrew Finlay MacLeod
January 15, 2019
13 hours (approximately)
Andrew Finlay MacLeod's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Content Development and Management
- Category: Competitive Analysis
- Category: Expectation Management
- Category: Forecasting
- Category: Keyword Research
- Category: Client Services
- Category: Web Analytics and SEO
- Category: Campaign Management
- Category: Key Performance Indicators (KPIs)
- Category: Search Engine Optimization
- Category: Content Marketing
- Category: Web Analytics
