How to Sell: An Overview of Fundamental Selling Techniques
Completed by Diana Laura Ballesteros
January 21, 2026
2 hours (approximately)
Diana Laura Ballesteros's account is verified. Coursera certifies their successful completion of How to Sell: An Overview of Fundamental Selling Techniques
What you will learn
Analyze the sales process and its alignment with the buyer's journey.
Demonstrate effective cold calling techniques using social media, telephone, and email.
Apply listening and questioning skills to discover customer needs and build rapport.
Master strategies for overcoming objections and maintaining momentum in sales conversations.
Skills you will gain
- Category: Sales Process
- Category: Solution Selling
- Category: Selling Techniques
- Category: Active Listening
- Category: Cold Calling
- Category: Sales
- Category: Telephone Skills
- Category: Sales Strategy
- Category: General Sales Practices
- Category: Sales Presentations
- Category: Rapport Building
- Category: Communication Strategies
