Social Media Management
Completed by Tom Keggin
January 11, 2026
18 hours (approximately)
Tom Keggin's account is verified. Coursera certifies their successful completion of Social Media Management
What you will learn
How to establish and manage a social media presence
How to create a brand, tone, and voice for a social media presence
How to manage a content calendar for a social media presence
How to evaluate the performance of content on social media and how to iterate on that performance
Skills you will gain
- Category: Social Media Analytics
- Category: Social Media Content
- Category: Instagram
- Category: Social Media Strategy
- Category: Content Marketing
- Category: Content Performance Analysis
- Category: Generative AI Agents
- Category: Content Management
- Category: Social Media
- Category: Performance Analysis
- Category: Social Media Marketing
- Category: Web Presence
