Developing a Winning Marketing Strategy
Completed by OUARDA ISMAHAN ELFRIH
September 14, 2019
16 hours (approximately)
OUARDA ISMAHAN ELFRIH's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Marketing Strategy and Techniques
- Category: Marketing Planning
- Category: Market Research
- Category: Customer Insights
- Category: Strategic Marketing
- Category: Consumer Behaviour
- Category: Target Market
- Category: Marketing Management
- Category: Product Planning
- Category: Branding
- Category: Product Marketing
- Category: Customer Analysis
