Data Analytics Methods for Marketing
Completed by Ana Cristina Apaza Quispe
July 7, 2025
12 hours (approximately)
Ana Cristina Apaza Quispe's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
- Category: Marketing Strategies
- Category: Regression Analysis
- Category: Customer Analysis
- Category: Customer Insights
- Category: Marketing
- Category: Target Audience
- Category: Marketing Effectiveness
- Category: Marketing Planning
- Category: Marketing Channel
- Category: Data Analysis
- Category: Persona Development
- Category: A/B Testing
