Developing a Winning Marketing Strategy
Completed by Paola González Gómez
October 17, 2025
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Market Research
- Category: Customer Insights
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Strategic Marketing
- Category: Target Market
- Category: Marketing Strategies
- Category: Market Analysis
- Category: Brand Management
- Category: Branding
- Category: Product Marketing
- Category: Customer Analysis
