Developing a Winning Marketing Strategy
Completed by Arman Nizami
June 25, 2025
16 hours (approximately)
Arman Nizami's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Market Analysis
- Category: Target Market
- Category: Marketing Strategies
- Category: Strategic Marketing
- Category: Product Marketing
- Category: Product Planning
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Market Research
- Category: Customer Insights
- Category: Marketing Strategy and Techniques
- Category: Marketing Management
