Coursera Staff

Editorial Team

Bio

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact-checkers. Our articles are deeply researched and thoroughly reviewed to ensure we are providing trustworthy information and advice for any topic. We understand that taking the next step in your education or career can raise questions. We are here to provide actionable, reliable, and relevant answers so you can achieve your goals.

Articles

[Featured Image] A woman looks at a phone outside an office building.

Social Listening: Definition, Tools, and Strategies for Business Growth

Explore how social listening helps businesses gauge public opinion about their brand and discover the steps for implementing your own social listening strategy.

August 24, 2023

Article

[Featured image] Woman and man on computer evaluation e-commerce platforms

E-Commerce Platforms: How They Compare + How to Choose One

Compare popular e-commerce platforms and discover the tools to choose the right platform for your business.

August 24, 2023

Article

[Featured image] A marketing team sits at a wooden table discussing content strategy. Some are working on tablets, laptops, and notebooks.

What Is Content Strategy? + How to Create Yours

Discover what goes into a content strategy, why it’s important, and how to start building one for your business.

August 24, 2023

Article

[Featured Image] A man works on a laptop.

What Is a Niche Market? And How To Reach One

In this article, you will learn all about niching down to reach a unique market, where you can position yourself as an expert and how to do that through researching customer behaviour, trends, and analytics.

August 24, 2023

Article

[Featured image] A UX writer in a yellow jackets sits in front of a laptop computer in an office.

What Is a UX Writer? Writing for the User

A UX writer plans and writes the microcopy in apps, websites, and other digital products users need to navigate a product.

August 24, 2023

Article

[Featured Image] A marketer takes notes while using a laptop computer.

What Is a Target Market? And How to Define Yours

Target markets help businesses craft compelling market strategies that can lead to successful market growth. Here's how to define the target market for your business.

August 24, 2023

Article