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  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


  • Status: New
    New
    P

    Packt

    The AI Value Playbook: Making AI Work in the Real World

    Skills you'll gain: Data Governance, Data-Driven Decision-Making, AI Product Strategy, Legal Technology, Data Management, Business Process Automation, Technology Strategies, Business Leadership, Business Transformation, Business Strategies, Generative AI, Artificial Intelligence, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, Customer Service, Machine Learning

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Digital Marketing Analyst

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

    4.7
    Rating, 4.7 out of 5 stars
    ·
    315 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Prompting Essentials

    Skills you'll gain: Data Visualization, Multimodal Prompts, Prompt Engineering, Data Presentation, Prompt Patterns, Graphing, Generative AI Agents, Generative AI, Timelines, LLM Application, ChatGPT, Artificial Intelligence, Complex Problem Solving, Ideation, Business Correspondence, Report Writing, Solution Design, Critical Thinking, Document Management, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL for Data Science

    Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Manipulation, Data Modeling, Relational Databases, Data Science, Data Analysis, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Copenhagen Business School

    An Introduction to Consumer Neuroscience & Neuromarketing

    Skills you'll gain: Consumer Behaviour, Behavioral Economics, Decision Making, Human Learning, Customer Insights, Market Research, Business Ethics, Marketing, Advertising, Ethical Standards And Conduct, Psychology, Magnetic Resonance Imaging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Survey Creation, Market Research, Consumer Behaviour, Marketing, Research Design, Marketing Strategies, Data Analysis, Customer Insights, Research Methodologies, Marketing Psychology, Data Collection, Statistical Analysis, Decision Making

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Product Owner

    Skills you'll gain: AI Product Strategy, Sprint Retrospectives, Backlogs, Agile Product Development, Agile Software Development, Stakeholder Communications, Agile Methodology, Responsible AI, Generative AI, Kanban Principles, Product Roadmaps, Virtual Teams, Information Technology, Agile Project Management, Computer Hardware, Product Strategy, Product Management, ChatGPT, Stakeholder Management, Sprint Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.9K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Business Intelligence (BI) Analysts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, Data Visualization, Dashboard, Data Storytelling, Data Visualization Software, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Large Language Modeling, Deep Learning, SQL, Data Analysis, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Strategic Business Analytics

    Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Statistical Methods, Predictive Analytics, Customer Analysis, Case Studies, Information Technology, Analytical Skills, Digital Transformation, Advanced Analytics, Statistical Analysis, People Analytics, Statistical Programming, Data Storytelling, Business Strategy, Complex Problem Solving, R Programming, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.3K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Start the UX Design Process: Empathize, Define, and Ideate

    Skills you'll gain: User Experience Design, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Usability, User Research, Human Factors, Human Centered Design, Ideation, User Flows, Competitive Analysis, Mockups

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT: Excel at Personal Automation with GPTs, AI & Zapier

    Skills you'll gain: Generative AI Agents, Prompt Engineering, ChatGPT, Generative AI, Prompt Patterns, Agentic systems, LLM Application, Productivity, Email Automation, AI Personalization, OpenAI, Expense Management, Artificial Intelligence, Expense Reports, Large Language Modeling, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Testability, Creative Thinking, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Data Science

    Skills you'll gain: Data Ethics, Data-Driven Decision-Making, Data Analysis, Analytics, Business Analytics, Data Storytelling, Big Data, Data Science, Communication, Stakeholder Communications, Workflow Management, Project Management, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular customer insights courses

  • The AI Value Playbook: Making AI Work in the Real World: Packt
  • Unilever Digital Marketing Analyst: Unilever
  • Google Prompting Essentials: Google
  • SQL for Data Science: University of California, Davis
  • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
  • Market Research and Consumer Behavior: IE Business School
  • IBM Product Owner: IBM
  • Generative AI for Business Intelligence (BI) Analysts: IBM
  • Strategic Business Analytics: ESSEC Business School
  • Start the UX Design Process: Empathize, Define, and Ideate: Google

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