Internet marketing courses can help you learn search engine optimization (SEO), pay-per-click advertising, content marketing, and social media strategies. You can build skills in audience targeting, campaign analysis, and conversion rate optimization. Many courses introduce tools like Google Analytics, SEMrush, and Hootsuite, allowing you to apply these skills effectively in real campaigns and measure their success.

Northwestern University
Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Media Strategy, Content Creation, Drive Engagement, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Automation, Email Automation, Scheduling, Management Reporting, Performance Reporting, Automation, Stakeholder Communications, Report Writing, Scalability, Continuous Improvement Process
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Internet Of Things, Systems Architecture, Network Protocols, Software Architecture, Wireless Networks, Data Science, Embedded Systems, Cloud Platforms, Computer Networking, Network Security, Network Infrastructure, Emerging Technologies, Computer Hardware
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Surveys, Survey Creation, Customer Insights, Data Import/Export, Data Presentation, Market Research, Marketing Analytics, Customer Analysis, Marketing Strategies, Target Audience, Presentations, Data Analysis, Microsoft Excel, Pivot Tables And Charts, Data-Driven Decision-Making, Data Storytelling, Strategic Marketing, Data Capture, Data Collection
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Meeting Facilitation, Sales Presentations, Brainstorming, English Language, Business Communication, Marketing Materials, Business Planning, Negotiation, Selling Techniques, Management Reporting, Business Writing, Marketing Communications, Marketing Planning, Business Correspondence, Advertising, Business Marketing, Telephone Skills, Promotional Strategies, Procurement, Marketing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Artificial Intelligence, IT Infrastructure, Technology Solutions, Emerging Technologies, Robotics, Robotic Process Automation, Digital Transformation, Social Impact
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Key Performance Indicators (KPIs), Marketing Analytics, Business Analytics, Analytics, Data Processing, Data Analysis, Data Visualization, Data Visualization Software, Performance Measurement, Data Cleansing, Business Intelligence, Business Metrics, Data Integration, Tableau Software, Data Manipulation, Pandas (Python Package), Exploratory Data Analysis, Marketing, Programming Principles, Data Management
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Survey Creation, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Marketing, Research Design, Data Analysis, Research Reports, Market Analysis, Customer Analysis, Statistical Analysis, Data Collection, Decision Making, B2B Sales
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Analytics, Web Analytics, Google Gemini, Marketing Strategies, AI Enablement, Data Storytelling, Data Analysis, User Flows, ChatGPT, Digital Media Strategy, Analytics, Data-Driven Decision-Making, Customer Analysis, Process Analysis, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Cleansing, Pivot Tables And Charts, Data Analysis, Excel Formulas, Microsoft Excel, Data Wrangling, Spreadsheet Software, Data Science, Data Entry, Data Manipulation, Data Quality, Information Privacy, Google Sheets, Data Import/Export
Beginner · Course · 1 - 3 Months