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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    Coursera

    Social Media: Schedule and Respond Like a Pro

    Skills you'll gain: Social Media Management, Social Media Marketing, Social Media Content, Customer Communications Management, Digital Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fintech: Foundations & Applications of Financial Technology

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SAP

    SAP Technology Consultant

    Skills you'll gain: SAP S/4HANA, System Design and Implementation, Solution Sales Engineering, Relationship Building, ABAP RESTful Programming Model (RAP), Project Management, Test Script Development, Rapport Building, Project Implementation, Software As A Service, Enterprise Architecture, Enterprise Resource Planning, Consultative Approaches, Solution Architecture, Project Closure, Stakeholder Communications, Test Planning, Workforce Development, Requirements Analysis, Company, Product, and Service Knowledge

    4.6
    Rating, 4.6 out of 5 stars
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    1.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
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    G

    Georgia Institute of Technology

    Introduction to User Experience Design

    Skills you'll gain: User Experience Design, Prototyping, User Centered Design, Usability, Requirements Analysis, UI/UX Research, Interaction Design, User Interface (UI) Design, Usability Testing, User Research

    4.6
    Rating, 4.6 out of 5 stars
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    9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
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    Packt

    3D Character Rigging in Blender

    Skills you'll gain: 3D Modeling, Animation and Game Design, 3D Assets, Animations, Visualization (Computer Graphics), Computer Graphics, Graphics Software, Design and Product

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Software Development Lifecycle

    Skills you'll gain: User Story, Agile Software Development, Software Design Patterns, Design Thinking, Software Development Methodologies, Software Design, Agile Methodology, Agile Project Management, Process Mapping, Software Engineering, Kanban Principles, Software Development Life Cycle, Software Quality Assurance, Program Development, Application Security, Scrum (Software Development), Object Oriented Design, Software Architecture, User Experience Design, Software Quality (SQA/SQC)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    Alex Genadinik

    B2B Sales Skills From Cold Lead Generation To Closing Sales

    Skills you'll gain: Overcoming Objections, Lead Generation, B2B Sales, Sales Presentation, Closing (Sales), Negotiation, Inside Sales, Phone Sales, Cold Calling, Sales Process, Sales, Selling Techniques, Account Strategy, Sales Strategy, Outside Sales, Customer Acquisition Management, Marketing Strategies, Email Marketing, Rapport Building, Communication Strategies

    Mixed · Course · 3 - 6 Months

  • Status: New
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    Coursera

    AI for Brand Visibility

    Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Preview
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    B

    Board Infinity

    Forecasting for Marketers: Mastering Google Analytics

    Skills you'll gain: Marketing Budgets, Stakeholder Engagement, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Planning, Analytics, Data Presentation, Predictive Modeling, Trend Analysis, Presentations, Dashboard, Performance Reporting, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Program Manager

    Skills you'll gain: Program Management, Stakeholder Management, Resource Allocation, Agile Software Development, Scrum (Software Development), Agile Methodology, Project Management Life Cycle, Kanban Principles, Change Management, Project Management Office (PMO), Organizational Change, Responsible AI, Organizational Strategy, Agile Product Development, Agile Project Management, Risk Management, Governance, Cost Management, Project Management, Leadership

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
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    Status: Free
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    U

    Università Bocconi

    Startup Calling: from idea to impact

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Product Development, Market Research, Presentations, Value Propositions, Business Strategy, Market Analysis, Customer Insights, User Research, Competitive Analysis, Lean Methodologies, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    مجموعة أدوات ريادة الأعمال

    Skills you'll gain: Go To Market Strategy, Entrepreneurial Finance, Growth Strategies, Ideation, Entrepreneurship, Market Analysis, User Experience, Fundraising, Lean Methodologies, Product Management, Target Market, Cash Flow Forecasting, Creative Thinking, Business Valuation, Sales Strategy, Financial Analysis, A/B Testing, Brand Strategy, Innovation, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • Social Media: Schedule and Respond Like a Pro: Coursera
  • Fintech: Foundations & Applications of Financial Technology: University of Pennsylvania
  • SAP Technology Consultant: SAP
  • Introduction to User Experience Design : Georgia Institute of Technology
  • 3D Character Rigging in Blender: Packt
  • Software Development Lifecycle: University of Minnesota
  • B2B Sales Skills From Cold Lead Generation To Closing Sales: Alex Genadinik
  • AI for Brand Visibility: Coursera
  • Forecasting for Marketers: Mastering Google Analytics: Board Infinity
  • IBM Program Manager: IBM

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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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