Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Logical Operations
Skills you'll gain: Microsoft Word, Microsoft Office, Microsoft 365, Document Management, Spreadsheet Software, Productivity Software, Microsoft Windows, Business Writing, Writing and Editing, Web Content, Technical Documentation, Writing, Report Writing, Collaborative Software, Editing, Productivity, Collaboration, Computer Literacy, Business Communication, Web Content Accessibility Guidelines
Mixed · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Beginner · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: AWS Identity and Access Management (IAM), Amazon Web Services, Identity and Access Management, Web Content Accessibility Guidelines, Cloud Services, Technical Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google App Engine, Cloud Applications, Restful API, Google Cloud Platform, Cloud Computing Architecture, OAuth, Cloud Computing, Cloud Services, Application Deployment, Platform As A Service (PaaS), Python Programming, Cloud Storage, Application Performance Management, Authentications, Web Applications, Data Store, MySQL, Scalability
Beginner · Course · 1 - 3 Months

Skills you'll gain: Bootstrap (Front-End Framework), HTML and CSS, User Interface (UI), Front-End Web Development, Responsive Web Design, JavaScript Frameworks, Web Design, Web Development, Web Applications, Hypertext Markup Language (HTML), Full-Stack Web Development, Cascading Style Sheets (CSS), Back-End Web Development, React.js
Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Apache Spark, Model Evaluation, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Classification Algorithms, Graph Theory, Data Pipelines, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Applied Machine Learning, Data Preprocessing, Data Presentation, Scalability, Data Processing, MongoDB
Beginner · Specialization · 3 - 6 Months
Macquarie University
Skills you'll gain: Excel Formulas, Dashboard, Microsoft Excel, Spreadsheet Software, Data Preprocessing, Data Literacy, Data Manipulation, Data Presentation, Excel Macros, Data Storytelling, Data Analysis Software, Business Analytics, Pivot Tables And Charts, Financial Forecasting, Analytical Skills, Advanced Analytics, Business Mathematics, Financial Analysis
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Manipulation, Data Cleansing, Data Integration, Data Preprocessing, Data Import/Export, Data Collection, Data Management, Web Scraping, Data Access, R Programming, MySQL, Application Programming Interface (API)
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Advanced Analytics, Customer Insights, Trend Analysis, AI Enablement, Artificial Intelligence, Performance Metric, Natural Language Processing
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Pandas (Python Package), Data Manipulation, NumPy, Data Cleansing, Data Transformation, Data Preprocessing, Data Science, Statistical Analysis, Pivot Tables And Charts, Data Analysis, Python Programming, Data Import/Export, Programming Principles
Intermediate · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Natural Language Processing, Supervised Learning, Transfer Learning, Recurrent Neural Networks (RNNs), Markov Model, Embeddings, Text Mining, Dimensionality Reduction, Machine Learning Methods, Statistical Machine Learning, Artificial Neural Networks, Classification Algorithms, Data Preprocessing, PyTorch (Machine Learning Library), Deep Learning, Tensorflow, Feature Engineering, Applied Machine Learning, Algorithms, Keras (Neural Network Library)
Intermediate · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: Kubernetes, Amazon Web Services, Scalability, Containerization, Cloud Management, Cloud Computing Architecture, Cloud Deployment, Managed Services, Software Versioning
Beginner · Course · 1 - 4 Weeks