• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.


Popular A/B Testing Courses and Certifications


  • C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Leer a Macondo: la obra de Gabriel García Márquez

    Skills you'll gain: Storytelling, Liberal Arts, Spanish Language, Literacy, Writing and Editing, Language Competency

    4.9
    Rating, 4.9 out of 5 stars
    ·
    373 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: A Game Changer for Program Managers

    Skills you'll gain: Responsible AI, Program Management, Risk Management, Stakeholder Engagement, AI Enablement, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Generative AI, Strategic Decision-Making, Business Risk Management, Governance, Automation, Benefits Administration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Build a Product Management Plan Framework in Trello

    Skills you'll gain: Kanban Principles, Workflow Management, Collaborative Software, Team Oriented, Product Management, Product Planning, Product Lifecycle Management, Timelines, Project Management Software, Project Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    A Comprehensive Guide To Acing Job Interviews

    Skills you'll gain: Professional Networking, Applicant Tracking Systems, LinkedIn, Recruitment, Talent Acquisition, Relationship Building, Adaptability

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Use WordPress to Create a Blog for your Business

    Skills you'll gain: WordPress, Blogs, Content Management Systems, Web Content, Editing, Business Writing, Content Creation, User Accounts, E-Commerce, Content Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.6K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Use SurveyMonkey to Create a Survey and Analyze Results

    Skills you'll gain: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    424 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    A complexidade sensível: Um paralelo entre videogames e arte

    Skills you'll gain: Video Game Development, Game Design, Aesthetics, Art History, Culture, Liberal Arts, Creativity, Design, Cultural Diversity, Systems Thinking, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    229 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Design for Impact: A Guide to Product Experimentation

    Skills you'll gain: User Experience, User Experience Design, UI/UX Research, Usability Testing, User Research, UI/UX Strategy, A/B Testing, Design Research, Prioritization, Data Literacy, Usability, Product Improvement, Process Design, Business Priorities, Kanban Principles, Product Testing, Business Research, Creative Design, Statistical Hypothesis Testing, Business Strategy

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Rent-a-VM to Process Earthquake Data

    Skills you'll gain: Git (Version Control System), Google Cloud Platform, Remote Access Systems, Data Processing, Cloud Storage, Infrastructure As A Service (IaaS), Data Pipelines, Data Sharing, Virtual Machines, Cloud Computing, Data Transformation, Security Software, Process Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    UBITS

    Líder: utiliza la tecnología a tu favor

    Skills you'll gain: Virtual Teams, Team Building, Team Management, Leadership, Creativity, Technology Strategies, Innovation, Curiosity, Employee Engagement, digital literacy, Communication Strategies

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Make a Bill Splitter App with AngularJS

    Skills you'll gain: Model View Controller, Web Development Tools, Web Applications, JavaScript Frameworks, Data Validation, Javascript, Web Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to a/b testing

a/b testing by google
a/b testing marketing
bayesian statistics: excel to python a/b testing
1…676869…834

In summary, here are 10 of our most popular a/b testing courses

  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • Leer a Macondo: la obra de Gabriel García Márquez: Universidad de los Andes
  • Generative AI: A Game Changer for Program Managers: SkillUp
  • Build a Product Management Plan Framework in Trello: Coursera
  • A Comprehensive Guide To Acing Job Interviews: Packt
  • Use WordPress to Create a Blog for your Business: Coursera
  • Use SurveyMonkey to Create a Survey and Analyze Results: Coursera
  • A complexidade sensível: Um paralelo entre videogames e arte: Universidade Estadual de Campinas
  • Design for Impact: A Guide to Product Experimentation: Packt
  • Rent-a-VM to Process Earthquake Data: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok