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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: New
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    Coursera

    Uncover Product Insights: Analyze Engagement Metrics

    Skills you'll gain: Statistical Reporting, Web Analytics, Statistical Process Controls, Data Analysis, Statistical Analysis, Strategic Decision-Making, Analytics, Statistical Methods, Business Metrics, Performance Metric, Performance Analysis, Anomaly Detection, Descriptive Analytics, Customer Engagement, Benchmarking

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Performance marketing, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Data-Driven Decision-Making, Digital Marketing, Sales Presentation, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Michigan

    Introduction to Data Science in Python

    Skills you'll gain: Pandas (Python Package), Statistical Analysis, Data Manipulation, Data Cleansing, Data Analysis, Probability & Statistics, Sampling (Statistics), NumPy, Pivot Tables And Charts, Statistical Hypothesis Testing, Jupyter, Python Programming, Data Import/Export, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
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    27K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of California, Irvine

    Work Smarter, Not Harder: Time Management for Personal & Professional Productivity

    Skills you'll gain: Time Management, Calendar Management, Crisis Management, Scheduling, Overcoming Obstacles, Professionalism, Planning

    4.6
    Rating, 4.6 out of 5 stars
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    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    LearnKartS

    Social Media Marketing

    Skills you'll gain: Campaign Management, LinkedIn, Social Media Campaigns, Content Creation, Facebook, Social Media, Social Media Marketing, Target Audience, Social Media Content, Online Advertising, Performance marketing, Advertising, Pinterest, Advertising Campaigns, Social Media Strategy, Paid media, Instagram, Branding, Social Media Management, Digital Advertising

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    DeepLearning.AI

    DeepLearning.AI TensorFlow Developer

    Skills you'll gain: Tensorflow, Transfer Learning, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Natural Language Processing, Computer Vision, Time Series Analysis and Forecasting, Keras (Neural Network Library), Embeddings, Image Analysis, Deep Learning, Scalability, Applied Machine Learning, Predictive Modeling, Artificial Intelligence, Data Preprocessing, Artificial Neural Networks, Text Mining, Forecasting, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    25K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

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    LearnQuest

    Foundations of B2B Tech Sales

    Skills you'll gain: Sales Pipelines, B2B Sales, Prospecting and Qualification, Consultative Selling, Selling Techniques, Sales Process, Persuasive Communication, Communication, Stakeholder Engagement, Enterprise Sales, Value Propositions, Performance Metric, Upselling, Technical Sales, Sales, Cross Selling, Overcoming Objections, Sales Presentations, Negotiation, Analytics

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    Packt

    Generating Creative Images With DALL-E 3

    Skills you'll gain: Prompt Engineering, Generative AI, AI Workflows, OpenAI, Responsible AI, Data Ethics, Artificial Intelligence, Creative Design, Image Quality, Design, Digital Design, Graphic Design, Machine Learning

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    IBM

    Data Visualization and Dashboards with Excel and Cognos

    Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization, IBM Cognos Analytics, Dashboard, Data Visualization Software, Business Intelligence, Tree Maps, Scatter Plots, Microsoft Excel, Pivot Tables And Charts, Histogram, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    4.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Colorado System

    Computer Communications

    Skills you'll gain: TCP/IP, Local Area Networks, Routing Protocols, Network Routing, Digital Communications, OSI Models, Network Protocols, Dynamic Host Configuration Protocol (DHCP), Network Security, Network Planning And Design, Network Architecture, Computer Networking, Network Infrastructure, Network Performance Management, Wireless Networks, Graph Theory, Telecommunications, Software-Defined Networking, Algorithms, System Programming

    4.6
    Rating, 4.6 out of 5 stars
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    3.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    Coursera

    AI for Brand Visibility

    Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Meta

    Introduction to Back-End Development

    Skills you'll gain: Bootstrap (Front-End Framework), HTML and CSS, User Interface (UI), Front-End Web Development, Responsive Web Design, JavaScript Frameworks, Web Design, Web Development, Web Applications, Hypertext Markup Language (HTML), Full-Stack Web Development, Cascading Style Sheets (CSS), Back-End Web Development, React.js

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Uncover Product Insights: Analyze Engagement Metrics: Coursera
  • CPC & Keyword Research: Coursera
  • Introduction to Data Science in Python: University of Michigan
  • Work Smarter, Not Harder: Time Management for Personal & Professional Productivity: University of California, Irvine
  • Social Media Marketing: LearnKartS
  • DeepLearning.AI TensorFlow Developer: DeepLearning.AI
  • Foundations of B2B Tech Sales: LearnQuest
  • Generating Creative Images With DALL-E 3: Packt
  • Data Visualization and Dashboards with Excel and Cognos: IBM
  • Computer Communications: University of Colorado System

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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