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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    L

    Logical Operations

    Python Data Science: Environment Setup

    Skills you'll gain: Jupyter, Software Installation, System Configuration, Package and Software Management, Virtual Machines, Data Science, Pandas (Python Package), Data Processing, NumPy, Computer Programming Tools, Virtualization and Virtual Machines, Matplotlib, Data Analysis, Python Programming, Seaborn, Software Development, Computer Programming

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-Enhanced Data Analysis: From Raw Data to Deep Insights

    Skills you'll gain: Generative AI, Matplotlib, Plotly, Prompt Engineering, Data Ethics, Power BI, Data Visualization, Microsoft Excel, Data Manipulation, Exploratory Data Analysis, Data Cleansing, Pandas (Python Package), Data Transformation, Excel Formulas, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Microsoft Copilot, Data Presentation, Data Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    416 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM UI/UX Designer

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, Scrum (Software Development), User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    L

    Logical Operations

    Python Data Science: pandas, Matplotlib, and Seaborn

    Skills you'll gain: Seaborn, Matplotlib, Data Transformation, Plot (Graphics), Pandas (Python Package), Data Manipulation, Data Visualization Software, NumPy, Data Visualization, Data Analysis, Scatter Plots, Data Science, Jupyter, Graphing, Data Processing, Box Plots, Python Programming, Computer Programming, Computer Programming Tools, Software Development

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fractal Analytics

    How to Build a Diffusion Model - An Introduction

    Skills you'll gain: Model Evaluation, Generative AI, Data Preprocessing, Transfer Learning, PyTorch (Machine Learning Library), Machine Learning, Convolutional Neural Networks, Image Quality

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    257 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Engineer & Explain AI Model Decisions

    Skills you'll gain: Feature Engineering, Responsible AI, Model Evaluation, Technical Communication, Data Preprocessing, Data Transformation, Performance Analysis, Data Wrangling, Data Cleansing, Data Analysis, Predictive Modeling, Machine Learning, Embeddings, Artificial Intelligence, Decision Support Systems, Scikit Learn (Machine Learning Library), Pandas (Python Package), Debugging

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: An Introduction

    Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Ideas from the History of Graphic Design

    Skills you'll gain: Graphic Design, Graphic and Visual Design, Art History, Design, Logo Design, Design Strategies, Visual Design, Typography, Branding, Design Elements And Principles, Advertising, Aesthetics, Brand Marketing, Creativity, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Database Design, Generative AI, Sustainable Design

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure AI in Healthcare

    Skills you'll gain: Cloud Security, Data Management, Data Security, Clinical Data Management, Microsoft Azure, Health Technology, IT Security Architecture, AI Enablement, Image Analysis, Data Visualization Software, Personally Identifiable Information, Generative AI, Microsoft Teams, Machine Learning, Clinical Monitoring, Data Ethics, General Data Protection Regulation (GDPR), Information Privacy, Health Informatics, Medical Imaging

    Beginner · Professional Certificate · 3 - 6 Months

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1…110111112…413

In summary, here are 10 of our most popular marketing analytics courses

  • Python Data Science: Environment Setup: Logical Operations
  • AI-Enhanced Data Analysis: From Raw Data to Deep Insights: Microsoft
  • IBM UI/UX Designer: IBM
  • Python Data Science: pandas, Matplotlib, and Seaborn: Logical Operations
  • How to Build a Diffusion Model - An Introduction: Fractal Analytics
  • Customer Relationship Management: Starweaver
  • Engineer & Explain AI Model Decisions: Coursera
  • Product Management: An Introduction: IBM
  • Ideas from the History of Graphic Design: California Institute of the Arts
  • Master of Engineering in Engineering Management: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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