Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Technion - Israel Institute of Technology
Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Business Strategy, Strategic Thinking, Initiative and Leadership, Market Research, Financial Statement Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Keras (Neural Network Library), Reinforcement Learning, Unsupervised Learning, Deep Learning, Tensorflow, Machine Learning Methods, Generative AI, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Natural Language Processing, Performance Tuning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Goal Setting, Budgeting, Tax, Financial Planning, Cash Flow Forecasting, Financial Analysis, Credit Risk, Expense Management, Asset Management, Decision Making, Self-Awareness
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Marketing Psychology, Influencing, Persuasive Communication, Consumer Behaviour, Advertising, Marketing Communications, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Promotional Strategies, Psychology, Anatomy
Intermediate · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Digital Marketing, Press Releases, Leadership, Sales Presentations, Stakeholder Communications, Public Relations, Marketing Communications
Beginner · Specialization · 1 - 3 Months
University of California San Diego
Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, Human Centered Design, User Centered Design, Persona (User Experience), Usability Testing, Qualitative Research, Innovation, Creativity, Storyboarding, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Strategy, Organizational Leadership, Business Planning, Accountability, Business Management, Leadership and Management, Management Training And Development, Team Leadership, Business Leadership, Strategic Planning, Business, Competitive Analysis, Strategic Thinking, Corporate Strategy, Leadership Development, Business Administration, Strategic Leadership, Organizational Strategy, Employee Coaching, People Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pandas (Python Package), NumPy, Data Analysis, Data Science, Python Programming, Data Structures, Exploratory Data Analysis, Data Manipulation, Computer Programming
Beginner · Guided Project · Less Than 2 Hours

Fractal Analytics
Skills you'll gain: Generative AI, Generative Model Architectures, AI Product Strategy, Business Leadership, Responsible AI, Strategic Leadership, Key Performance Indicators (KPIs), Business Marketing, Business Strategy, Customer experience improvement, Corporate Strategy, Data Ethics, Customer Engagement, Governance
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Applicant Tracking Systems, Business Writing, Concision, Persuasive Communication, Writing, Marketing, Branding, Resourcefulness, Keyword Research
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Responsible AI, Cloud Security, Identity and Access Management, Intrusion Detection and Prevention, Computer Security Incident Management, Threat Management, Generative AI, Cyber Threat Hunting, Risk Management Framework, Cyber Attacks, Cybersecurity, Cyber Operations, Vulnerability Management, Continuous Monitoring, Event Monitoring, Disaster Recovery, DevSecOps, Data Security, Google Cloud Platform, Cloud Storage
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Project Design, Promotional Materials, Marketing Materials, Advertising, Graphic Design, Social Media Content, Marketing, User Accounts
Beginner · Guided Project · Less Than 2 Hours