Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of California, Davis
Skills you'll gain: Spatial Analysis, ArcGIS, Geographic Information Systems, Geospatial Mapping, Data Quality, Data Mapping, Data Modeling, Data Management, Data Storage, Data Sharing, Data Manipulation, Relational Databases, Query Languages, Analytics
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Stored Procedure, Star Schema, Microsoft SQL Servers, Database Design, Relational Databases, Data Integrity, Database Development, Data Integration, SQL, Transaction Processing, Power BI, Data Warehousing, Database Management, Transact-SQL, Data Maintenance, Databases, Query Languages, Database Architecture and Administration, Database Systems, Data Management
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Augmented and Virtual Reality (AR/VR), Virtual Reality, Augmented Reality, Virtual Environment, Digital Assets, Healthcare Ethics, Virtual Teams, Cultural Diversity, E-Commerce, Collaborative Software, Ethical Standards And Conduct, Blockchain, Diversity and Inclusion, Multimedia, Emerging Technologies, Research and Design, Market Opportunities, New Product Development, Content Creation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Agile Project Management, Team Building, Sprint Planning, Agile Methodology, Meeting Facilitation, Project Management, Sprint Retrospectives, User Story, Stakeholder Management, Job Analysis, Analysis, Communication
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Development, Salesforce, Lead Generation, Sales Pipelines, Sales Management, Campaign Management, Sales Process, Sales Operations, Customer Relationship Management (CRM) Software, Data Entry, Data Import/Export
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Policy Analysis, Policy Development, Social Justice, Advocacy, Public Policies, Political Sciences, Health Policy, Economics, Policy, and Social Studies, Social Determinants Of Health, Program Evaluation, Community and Social Work, Public Administration, Case Studies, Diversity Equity and Inclusion Initiatives, Research, Problem Solving
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Graphic and Visual Design Software, Digital Assets, Intellectual Property, Web Analytics, Graphic Design, Journals, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica de Chile
Skills you'll gain: Social Studies, Business Strategy, Innovation, International Finance, Environmental Social And Corporate Governance (ESG), Financial Market, Global Marketing, World History, Economics, Business Economics, Business Development, Economic Development, Entrepreneurship, Socioeconomics, Corporate Strategy, Business Modeling, Sustainable Development, Competitive Analysis, Business, Political Sciences
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Canva (Software), Presentations, Sales Presentation, Marketing Design, Target Market, Marketing Collateral, Graphic and Visual Design, Marketing, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Pivot Tables And Charts, Dashboard, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Statistical Analysis, SQL, Data Import/Export
Beginner · Course · 1 - 3 Months