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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Tools for Analyze

    Skills you'll gain: Six Sigma Methodology, Root Cause Analysis, Process Analysis, Probability Distribution, Process Capability, Statistical Process Controls, Lean Methodologies, Probability & Statistics, Process Improvement, Quality Improvement, Process Mapping, Statistical Analysis, Systems Of Measurement, Data Analysis, Statistics, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Clean and analyze social media usage data with Python

    Skills you'll gain: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

    3.9
    Rating, 3.9 out of 5 stars
    ·
    35 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Product Management, Business Modeling, Entrepreneurship, Product Development, Growth Strategies, Customer Insights, Financial Modeling, Customer Acquisition Management, Business Strategies, New Business Development, Cash Management, Case Studies, Market Analysis, Revenue Management, E-Commerce, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

    3.7
    Rating, 3.7 out of 5 stars
    ·
    32 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    The Finite Element Method for Problems in Physics

    Skills you'll gain: Finite Element Methods, Engineering Analysis, Numerical Analysis, Mathematical Modeling, Advanced Mathematics, C++ (Programming Language), Object Oriented Programming (OOP)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    560 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Deep Learning with Keras and Tensorflow

    Skills you'll gain: Keras (Neural Network Library), Reinforcement Learning, Unsupervised Learning, Deep Learning, Tensorflow, Machine Learning Methods, Generative AI, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Natural Language Processing, Performance Tuning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SoFi

    Introduction to Personal Finance

    Skills you'll gain: Goal Setting, Budgeting, Tax, Financial Planning, Cash Flow Forecasting, Financial Analysis, Credit Risk, Expense Management, Asset Management, Decision Making, Self-Awareness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Marketing Design, Customer Engagement, Content Marketing, Target Audience, Digital Marketing, Marketing Strategies, Trend Analysis, Social Media Strategy, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Modernize Infrastructure and Applications with Google Cloud

    Skills you'll gain: Serverless Computing, Digital Transformation, Application Programming Interface (API), Hybrid Cloud Computing, Cloud Infrastructure, Google Cloud Platform, Containerization, Cloud-Native Computing, Multi-Cloud, Technology Strategies, Cloud Computing, Kubernetes, Microservices, Application Development, Virtual Machines

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Brand Awareness Survey in Qualtrics

    Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Communicating with Presence

    Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Digital Marketing, Press Releases, Leadership, Sales Presentations, Stakeholder Communications, Public Relations, Marketing Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    140 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essentials of Management and Strategic Planning

    Skills you'll gain: Business Strategy, Organizational Leadership, Business Planning, Accountability, Business Management, Leadership and Management, Management Training And Development, Team Leadership, Business Leadership, Strategic Planning, Business, Competitive Analysis, Strategic Thinking, Corporate Strategy, Leadership Development, Business Administration, Strategic Leadership, Organizational Strategy, Employee Coaching, People Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    393 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Six Sigma Tools for Analyze: Kennesaw State University
  • Clean and analyze social media usage data with Python: Coursera
  • How to Finance and Grow Your Startup – Without VC: University of London
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • The Finite Element Method for Problems in Physics: University of Michigan
  • Deep Learning with Keras and Tensorflow: IBM
  • Introduction to Personal Finance: SoFi
  • Building Your Audience for Music Professionals: GRAMMY GO
  • Modernize Infrastructure and Applications with Google Cloud: Google Cloud
  • Create a Brand Awareness Survey in Qualtrics: Coursera

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