Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Google Cloud
Skills you'll gain: Data Wrangling, Data Transformation, Data Pipelines, Extract, Transform, Load, Cloud Engineering, Google Cloud Platform, Data Integration, Cloud Development, Cloud-Based Integration, Data Analysis, Database Administration, Data Management
Beginner · Project · Less Than 2 Hours

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Workplace inclusivity, Diversity and Inclusion, Talent Acquisition, Diversity Awareness, Cultural Diversity, Diversity Marketing, Advocacy, Recruitment Strategies, Branding, Organizational Strategy
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, Branding, Brand Management, Customer Engagement, Strategic Partnership, Marketing Strategy and Techniques, Loyalty Programs, Digital Transformation, Innovation, Social Media Strategy, Customer experience improvement, Technology Strategies, Data Analysis, Customer Relationship Management, Personalized Service, Content Strategy, Market Dynamics, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: OpenAI API, LLM Application, Cost Benefit Analysis, Generative AI, AI Enablement, Application Programming Interface (API), Business Logic, Prompt Engineering, Scalability, Business Analysis, TypeScript, Node.JS, AI Security, System Design and Implementation, File I/O
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Qualitative Research, Data Collection, Market Research, Analysis, Marketing, Surveys, Research Methodologies, Focus Group, Research, Presentations, Consumer Behaviour, Interviewing Skills
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Copywriting, Target Audience, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Promotional Strategies, Customer Insights, Online Advertising, Advertising, Marketing Materials, Digital Advertising, Marketing, Performance marketing, Content Creation, Marketing Budgets, Video Production
Beginner · Course · 1 - 3 Months

Skills you'll gain: Bash (Scripting Language), Linux Commands, Shell Script, Unix Shell, Linux Administration, Scripting, Network Troubleshooting, Command-Line Interface, Systems Administration, Virtual Machines, Virtualization, Software Installation, System Monitoring, File Management, User Accounts
Intermediate · Course · 1 - 3 Months

Skills you'll gain: LLM Application, Tool Calling, Large Language Modeling, Retrieval-Augmented Generation, Command-Line Interface, Embeddings, Python Programming, Application Development, Vector Databases, User Interface (UI), Software Installation, Restful API, Development Environment
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Customer Retention, Customer Insights, Market Analysis, Sociology, Culture, Economics, Policy, and Social Studies
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Vue.JS, Application Deployment, JavaScript Frameworks, Application Design, User Interface (UI), Frontend Performance, Web Analytics and SEO, Android Development, Server Side, Data Management
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Education Software and Technology, Digital pedagogy, Information Architecture, Collaborative Software, Animations
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Matplotlib, Applied Machine Learning, Random Forest Algorithm, Predictive Modeling, Data Visualization, Data Preprocessing, Machine Learning, Data Manipulation, Feature Engineering, Data Cleansing, Python Programming, Data Science, Model Evaluation, Classification Algorithms, NumPy, Pandas (Python Package)
Beginner · Course · 1 - 3 Months