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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Compensation: Job Evaluations & Pay Structures

    Skills you'll gain: Job Evaluation, Compensation Analysis, Compensation Strategy, Compensation Management, Job Analysis, Compensation and Benefits, Payroll, Human Resource Strategy, Performance Review, Data Visualization, Benchmarking, Data Analysis, Market Analysis, Diversity and Inclusion

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Fundamentals of Natural Language Processing

    Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Logistic Regression, Artificial Intelligence and Machine Learning (AI/ML), Statistical Modeling, Machine Learning Methods, Classification Algorithms, Unstructured Data, Deep Learning, Probability Distribution, Linear Algebra, Algorithms

    Build toward a degree

    3.7
    Rating, 3.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Capstone Value Creation through Innovation

    Skills you'll gain: Design Thinking, Business Modeling, Strategic Planning, Business Strategies, Innovation, Strategic Marketing, Product Development, Strategic Thinking, New Product Development, Technology Strategies, Value Propositions, Emerging Technologies, Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    UX Design: Research, Prototyping, Accessible Interactions

    Skills you'll gain: UI/UX Research, User Interface (UI) Design, Prototyping, Usability, Figma (Design Software), Web Content Accessibility Guidelines, User Experience Design, Interactive Design, User Centered Design, Design, Mockups, Usability Testing, Human Centered Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Content Creation Essentials

    Skills you'll gain: Video Production, Video Editing, Storyboarding, Photo/Video Production and Technology, Media Production, Photo Editing, Storytelling, Content Creation, Editing, Writing, Scripting, Social Media Content, Social Media

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Machine Learning for Supply Chain

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Preprocessing, Operations Research, NumPy, Data Manipulation, Supply Chain, Data Transformation, Pandas (Python Package), Data Analysis, Data Cleansing, Data Science, Jupyter, Programming Principles, Python Programming, Pivot Tables And Charts, Applied Machine Learning, Plot (Graphics), Data Structures, Scripting

    3.7
    Rating, 3.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a Hootsuite

    Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Hootsuite pour les débutants

    Skills you'll gain: Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Scheduling, Digital Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Creating a Technology Startup Company

    Skills you'll gain: Target Market, Persona Development, Systems Thinking, Technical Management, Business Modeling, Product Lifecycle Management, Entrepreneurship, Business Planning, Operations Management, Engineering Management, Market Analysis, New Product Development, Governance, Performance Metric, Leadership, Business Strategy, Engineering, Recruitment Strategies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    NumPy and Pandas Basics for Future Data Scientists

    Skills you'll gain: Debugging, Data Analysis, Data Preprocessing, Numerical Analysis, Critical Thinking

    4
    Rating, 4 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Striking Real Estate Instagram Posts in Canva

    Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Industry 4.0: PLM, Value Chain, and Smart Factory

    Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Manufacturing Processes, Robotic Process Automation, Manufacturing Operations, Production Process, Lean Manufacturing, Automation, Enterprise Resource Planning, Plant Operations and Management, Internet Of Things, Digital Transformation, Real Time Data, Predictive Modeling, Augmented Reality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Compensation: Job Evaluations & Pay Structures: Automatic Data Processing, Inc. (ADP)
  • Fundamentals of Natural Language Processing: University of Colorado Boulder
  • Capstone Value Creation through Innovation: 28DIGITAL
  • UX Design: Research, Prototyping, Accessible Interactions: Coursera
  • YouTube Content Creation Essentials: Coursera
  • Fundamentals of Machine Learning for Supply Chain: LearnQuest
  • Introducción a Hootsuite: Coursera
  • Hootsuite pour les débutants: Coursera
  • Creating a Technology Startup Company: University of Colorado Boulder
  • NumPy and Pandas Basics for Future Data Scientists: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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