Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Coursera
Skills you'll gain: Marketing Planning, Performance Measurement, Customer Retention, Analysis, Customer Insights, Brand Management
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Employee Performance Management, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Human Resource Policies, Human Resources Management and Planning, Compensation Analysis, People Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Business Analysis, ChatGPT, Data-Driven Decision-Making, Data Analysis, AI Security, Business Analytics, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Machine Learning, Context Management
Beginner · Specialization · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Financial Statements, Return On Investment, Financial Statement Analysis, Process Improvement, Operational Efficiency, Process Management, Accrual Accounting, Finance, Process Analysis, Human Capital, Process Mapping, Financial Accounting, Operations Management, Branding, People Management, Capital Budgeting, Marketing, Peer Review, Project Design, Corporate Finance
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Intellectual Property, Legal Strategy, Regulation and Legal Compliance, Business Strategy, Case Studies, Asset Management, Innovation, Brand Awareness, Brand Management, Business Valuation, Economics
Beginner · Course · 1 - 4 Weeks
University of California, Irvine
Skills you'll gain: Business Writing, Negotiation, Work Breakdown Structure, Editing, Project Performance, Business Correspondence, Project Planning, Communication Planning, Proofreading, Change Control, Concision, Teamwork, Project Management, Planning, Strategic Leadership, Risk Management, Emotional Intelligence, Business Leadership, Relationship Building, Communication
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Commercialization, Product Management, ChatGPT, Google Gemini, Product Lifecycle Management, Stakeholder Communications, LLM Application, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Creativity, Responsible AI
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Generative AI, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Natural Language Processing, Innovation, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Prompt Patterns, Large Language Modeling, LLM Application, Responsible AI, Vibe coding, Generative AI, AI Personalization, ChatGPT, Mobile Development, Agentic systems, Anthropic Claude, Data Ethics, Apple iOS, AI Product Strategy, Software Development, Machine Learning Methods, DevSecOps, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML)
Advanced · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Team Leadership, Business Strategy, Team Motivation, Organizational Change, Organizational Strategy, Corporate Strategy, Team Management, Team Building, Decision Making, Strategic Leadership, Governance, Organizational Structure, Leadership, Trustworthiness, Organizational Leadership, Business Management, Strategic Thinking, Leadership Development, Stakeholder Analysis, Negotiation
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Indian School of Business
Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Feasibility Studies, Editing, Entrepreneurship, Team Leadership, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Proofreading, Team Management, Peer Review, Teamwork, Project Management, Communication
Beginner · Specialization · 3 - 6 Months