Google Ads courses can help you learn keyword research, ad creation, campaign management, and performance analysis. You can build skills in budget allocation, audience targeting, and A/B testing to optimize your advertising efforts. Many courses introduce tools like Google Ads Editor and Google Analytics, that support tracking campaign success and understanding user behavior.

Alex Genadinik
Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Content Optimization, Digital Advertising, Lead Generation, Web Presence
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, Decision Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI literacy, Data Modeling, Model Evaluation, Machine Learning Software, Artificial Intelligence, Software Visualization, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Advertising Campaigns, Social Media Campaigns, Campaign Management, Online Advertising, Advertising, Digital Advertising, Promotions and Campaigns, Driving engagement, Social Media Marketing, Social Media, Process Improvement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Data Modeling, Model Evaluation, Machine Learning Methods, AI literacy, Artificial Intelligence, Applied Machine Learning, Machine Learning
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Advertising, Advertising Campaigns, Promotional Materials, Media Strategy, Online Advertising, Electronic Media, Marketing Communications, Content Creation, Video Production, Digital Advertising, Copywriting, Brand Marketing, Social Media Campaigns, Video Editing, Social Media, Strategic Communication, Design, Business Communication, Design Thinking, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Embeddings, Vector Databases, Retrieval-Augmented Generation, Generative AI Agents, AI literacy, Google Cloud Platform, Natural Language Processing, Agentic systems
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Advertising, Promotional Materials, Advertising Campaigns, Marketing Materials, Marketing Collateral, Ideation, Graphic Design, Marketing Design, Graphic and Visual Design, Design, Online Advertising, Design Elements And Principles, Digital Advertising, Copywriting, Design Thinking, Marketing Communications, Social Media Campaigns, Strategic Communication, Social Media, Business Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Google Cloud Platform, Cloud Applications, Google Gemini, Vector Databases, Database Application, Database Development, NoSQL, Databases, Operational Databases, Database Management Systems, Performance Tuning, PostgreSQL, Data Store, Database Systems, Relational Databases, Query Languages, Transaction Processing, Data Migration
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Query Languages, Big Data
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative Engine Optimization (GEO), Generative AI, Web Content, AI literacy, Prompt Engineering Tools, AI Integrations, Information Architecture, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Content Performance Analysis, Digital Marketing, Social Media Strategy, Performance Metric, Digital Media Strategy, Performance Analysis, Strategic Planning
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Devops Tools, DevOps, Build Tools, Google Cloud Platform, Kubernetes, AI Integrations, Development Environment, Cloud Management
Beginner · Course · 1 - 4 Weeks