• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Geneva

    Ebola : Vaincre ensemble !

    Skills you'll gain: Media and Communications, Healthcare Ethics, Epidemiology, Mathematical Modeling, Infectious Diseases, Crisis Intervention, Economics, Policy, and Social Studies, Emergency Response, Policy Analysis, Social Sciences, Socioeconomics, Health Disparities, International Relations, Public Health, Microbiology, Health Systems, Immunology, Medical Science and Research, Patient Treatment, Community Health

    4.4
    Rating, 4.4 out of 5 stars
    ·
    54 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Georgia Institute of Technology

    Lesson | Get Ready for the Interview

    Skills you'll gain: Verbal Communication Skills, Professionalism, Communication Strategies, Communication, Executive Presence, Self-Awareness

    4.3
    Rating, 4.3 out of 5 stars
    ·
    121 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Infraestructura sostenible

    Skills you'll gain: Sustainable Development, Project Finance, Sustainable Systems, Civil Engineering, Sustainable Design, Sustainability Standards, Economic Development, Environmental Social And Corporate Governance (ESG), Social Impact, Climate Change Adaptation, Environment, Environmental Engineering, Strategic Partnership, Feasibility Studies, Project Management, Climate Change Mitigation, Stakeholder Engagement, Project Planning, Private Equity, Loans

    4.9
    Rating, 4.9 out of 5 stars
    ·
    80 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Sustainability Reporting: From Regulation to Implementation

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Sustainability, Sustainable Business, Business Reporting, Data Storytelling, Compliance Reporting, Data Visualization, Performance Reporting, Sustainability Standards, Environmental Regulations, Stakeholder Communications, Strategic Communication, Business Ethics, Regulatory Requirements, Stakeholder Engagement, Risk Management, Finance, Investments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Verbal Communications and Presentation Skills

    Skills you'll gain: Communication, Public Speaking, Constructive Feedback, Professional Development, Self-Awareness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Learn React

    Skills you'll gain: React.js, UI Components, Front-End Web Development, Web Content Accessibility Guidelines, User Interface (UI), JavaScript Frameworks, Interaction Design, Web Development Tools, Event-Driven Programming, Web Frameworks, Cascading Style Sheets (CSS), Application Programming Interface (API)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    219 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Real Estate Development: Building Value in Your Community

    Skills you'll gain: Financial Modeling, Community Development, Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Community Outreach, Project Finance, Due Diligence, Sustainable Development, Property Management, Project Management, Capital Markets, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Exploring the Origins of Selfhood

    Skills you'll gain: Culture, Cultural Diversity, digital literacy, Intercultural Competence, Diversity Awareness, Human Development, World History, Psychology, Ethical Standards And Conduct, Social Sciences, Social Impact, Sociology

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Digging Deeper into Audience Reports in Google Analytics

    Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Insights: Crack the Algorithm

    Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Cyber Security – Technology and Governance

    Skills you'll gain: Computer Security Incident Management, Linux, Network Security, Cyber Governance, OSI Models, Incident Management, Incident Response, Security Management, Linux Commands, TCP/IP, Computer Systems, Threat Modeling, Command-Line Interface, Computer Networking, Cybersecurity, Network Protocols, Cyber Security Strategy, Human Factors (Security), Cyber Threat Intelligence, Cyber Attacks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
social media marketing in practice
genai in social media marketing
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…286287288…443

In summary, here are 10 of our most popular social media marketing courses

  • Ebola : Vaincre ensemble !: University of Geneva
  • Lesson | Get Ready for the Interview: Georgia Institute of Technology
  • Infraestructura sostenible: Banco Interamericano de Desarrollo
  • Sustainability Reporting: From Regulation to Implementation: University of Illinois Urbana-Champaign
  • Verbal Communications and Presentation Skills: Starweaver
  • Learn React: Scrimba
  • Real Estate Development: Building Value in Your Community: University of Michigan
  • Exploring the Origins of Selfhood: University of Colorado System
  • Digging Deeper into Audience Reports in Google Analytics: Coursera
  • TikTok Insights: Crack the Algorithm: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok