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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Social Media Analytics

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Visualization, Graph Theory, Relational Databases, Data Visualization Software, Data Storytelling, Data Analysis, Database Theory, Exploratory Data Analysis, Social Sciences, Statistical Analysis, Machine Learning, R Programming, Analytics, Sociology, Natural Language Processing, Data Manipulation, Text Mining, Statistical Modeling

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Social Media as a Marketing Tool in Business Communication

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Campaigns, Social Media Content, Social Media Marketing, Marketing Communications, Target Audience, Digital Media Strategy, Brand Strategy, Brand Management, Strategic Communication, Marketing Planning, Paid media, Content Strategy, Customer Insights, Shared Media, Content Performance Analysis, Persuasive Communication, Earned Media, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce: Social Media Ads for Sales Success

    Skills you'll gain: Marketing Analytics, Google Ads, Promotional Strategies, Analysis, Google Analytics, Promotions and Campaigns, Marketing, Process Optimization, E-Commerce, Photo/Video Production and Technology, Budget Management, Content Creation, Return On Investment, Video Production, Apple iOS

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Introduction to Social Media Marketing with Visme

    Skills you'll gain: Instagram, Social Media Campaigns, Social Media Marketing, Marketing Budgets, Social Media Content, Social Media, Marketing Materials, Content Creation, Graphic and Visual Design Software, Marketing, Creative Design, Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    37 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introduction to PicsArt for Social Media Marketing

    Skills you'll gain: Marketing Budgets, Social Media Content, Photo Editing, Social Media Marketing, Social Media, Marketing Materials, Graphic and Visual Design, Graphic Design, Marketing, User Accounts, Entrepreneurship, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Use Canva to Create Social Media Marketing Designs

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Marketing Design, Graphic Design, Branding, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Meta

    Fundamentals of Social Media Advertising

    Skills you'll gain: Paid media, Marketing Materials, Instagram, Advertising, Social Media, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Campaign Management, Information Privacy, Target Audience, Data Collection, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, Marketing, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Branding, Content Creation, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    95 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Strategy, Digital Advertising, Brand Awareness, Performance Measurement, Performance Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media Content, Social Media, Content Creation, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    391 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Advertising with Meta

    Skills you'll gain: Marketing Budgets, Campaign Management, Target Audience, Performance Analysis, Advertising, Advertising Campaigns, Social Media Campaigns, Facebook, Instagram, Paid media, Bidding, Social Media, Budget Management, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Social Media Analytics: Johns Hopkins University
  • Social Media as a Marketing Tool in Business Communication: University of Colorado Boulder
  • Shopify eCommerce: Social Media Ads for Sales Success: Skillshare
  • Introduction to Social Media Marketing with Visme: Coursera
  • Introduction to PicsArt for Social Media Marketing: Coursera
  • Use Canva to Create Social Media Marketing Designs: Coursera
  • Fundamentals of Social Media Advertising: Meta
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute

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