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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    I

    IE Business School

    Marketing Management Essentials: Market Analysis

    Skills you'll gain: Market Opportunities, Market Analysis, Market Research, Competitive Analysis, Marketing Management, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Strategic Thinking, Business Strategy, Marketing Strategy and Techniques, Business Analysis, Strategic Planning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Social Media Marketing, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Data Analytics and Databases on AWS

    Skills you'll gain: Extract, Transform, Load, Data-Driven Decision-Making, Amazon Web Services, Data Warehousing, Big Data, Databases, Business Analytics, NoSQL, Data Analysis, Data Pipelines, Unstructured Data, Data Processing, SQL, Data Storage, Data Architecture, Relational Databases, Data Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Developing Effective Sports Marketing Strategies

    Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Forecasting, Business Analytics, Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Case Studies, Financial Analysis, Microsoft Excel

    Mixed · Course · 1 - 3 Months

  • S

    SkillUp

    Foundations of Healthcare Data Analytics

    Skills you'll gain: Health Care Procedure and Regulation, Health Informatics, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Preprocessing, Data Literacy, Descriptive Analytics, Database Design, Relational Databases, Data Integration, Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica de Chile

    Magíster en Business Analytics

    Skills you'll gain: Revenue Management, Customer Analysis, Descriptive Analytics, People Analytics, FinTech, Large Language Modeling, Model Evaluation, Database Design, Time Series Analysis and Forecasting, Predictive Analytics, Social Determinants Of Health, Gerontology, Digital Transformation, Biostatistics, Risk Analysis, Bayesian Statistics, Exploratory Data Analysis, Social Network Analysis, Unsupervised Learning, Cloud Security

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    W

    Whizlabs

    Microsoft Fabric: Implement and Manage Analytics Solutions

    Skills you'll gain: CI/CD, Microsoft Azure, Data Lakes, Microsoft Power Platform, Azure Synapse Analytics, Data Pipelines, Analytics, Data Governance, Advanced Analytics, Data Security, Data Management, Data Analysis Expressions (DAX), Power BI, Microsoft Excel, Exploratory Data Analysis, Apache Spark, Application Deployment, SQL, Governance, Version Control

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Promotional Strategies, Value Propositions, Market Analysis, Revenue Management, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Customer Understanding and Digital Marketing Channels

    Skills you'll gain: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals, E-Commerce

    4.7
    Rating, 4.7 out of 5 stars
    ·
    241 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Increase Engagement to your Instagram Business Profile

    Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

    4
    Rating, 4 out of 5 stars
    ·
    372 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics: Communicating with Data

    Skills you'll gain: Data Storytelling, Data Visualization, Data Literacy, Infographics, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Analytics, Data Analysis, Communication, Digital Marketing, Health Care

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    648 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Marketing Management Essentials: Market Analysis: IE Business School
  • Search Engine Optimization and Content Marketing: IBM
  • Data Analytics and Databases on AWS: Amazon Web Services
  • Developing Effective Sports Marketing Strategies: Real Madrid Graduate School Universidad Europea
  • Predictive Analytics: Apply, Analyze & Interpret: EDUCBA
  • Foundations of Healthcare Data Analytics: SkillUp
  • Magíster en Business Analytics: Pontificia Universidad Católica de Chile
  • Microsoft Fabric: Implement and Manage Analytics Solutions: Whizlabs
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Customer Understanding and Digital Marketing Channels: Unilever

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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