Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Content Performance Analysis, Content Strategy, Content Creation, Social Media Strategy, Key Performance Indicators (KPIs), Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Team Motivation, Professional Networking, Conflict Management, Intercultural Competence, Organizational Leadership, Cross-Functional Team Leadership, Relationship Building, Cultural Sensitivity, Cultural Diversity, Leadership, Team Management, Business Leadership, International Relations, Communication, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Planning, Business Planning, Microsoft Teams, Microsoft 365, Productivity Software, Project Management Software, Timelines, Project Planning, Collaborative Software, Prioritization, Project Management, Team Management
Beginner · Guided Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Strategic Leadership, Business Transformation, Digital Transformation, Business Leadership, Innovation, Market Research, Cross-Functional Collaboration, Organizational Leadership, Leadership Development, Business Strategy, Leadership, Strategic Decision-Making, Organizational Strategy, Business Planning, Business Development, Leadership and Management, Competitive Analysis, Corporate Strategy, Business Management, Organizational Change
Intermediate · Specialization · 1 - 3 Months
Johns Hopkins University
Skills you'll gain: Health Policy, Epidemiology, Public Health, Survey Creation, Health Informatics, Data Collection, Health Equity, Social Determinants Of Health, Community Health, Health Information Management, Continuous Monitoring
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms
Intermediate · Guided Project · Less Than 2 Hours

The Chinese University of Hong Kong
Skills you'll gain: Culture, Ancient History, Cultural Diversity, World History, Art History, Liberal Arts, Anthropology, Sociology, Storytelling
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Project Risk Management, Scope Management, Project Management, Strategic Communication, Change Management, Stakeholder Communications, Risk Analysis, Risk Mitigation, Cost Management, Communication, Management Reporting
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Influencing, Leadership, Team Building, Communication, Decision Making
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Customer Analysis, Customer Engagement, Customer experience improvement, Persona Development, Customer Insights, User Feedback, Market Research, Marketing Strategies, Data-Driven Decision-Making, Data Analysis, Business Development, Data Ethics, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Diversity and Inclusion, Empathy, Cultural Sensitivity, Workplace inclusivity, Social Justice, Cultural Diversity, Social Impact, Cognitive flexibility, Self-Awareness, Innovation, Productivity, Autism Spectrum Disorders
Build toward a degree
Beginner · Course · 1 - 3 Months

Wesleyan University
Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Data Analysis, Data Visualization, Analytical Skills, Report Writing, Data Science, Data Management, Big Data, Statistical Analysis, Real Time Data, Research, Research Design
Mixed · Course · 1 - 4 Weeks