Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Coursera
Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Content, Content Creation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: NoSQL, Data Warehousing, Database Administration, SQL, Apache Hadoop, Extract, Transform, Load, Apache Airflow, Relational Databases, Data Security, Linux Commands, Data Migration, Database Design, Data Governance, Database Management, MySQL, Apache Spark, Data Pipelines, Apache Kafka, Data Architecture, Data Store
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Logistic Regression, SAS (Software), Predictive Analytics, Advanced Analytics, Model Evaluation, Data Analysis, Statistical Analysis, Regression Analysis, Statistical Modeling, Exploratory Data Analysis, Correlation Analysis, Statistical Methods, Small Data, Statistical Hypothesis Testing, Probability & Statistics, Descriptive Statistics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: React.js, Bootstrap (Front-End Framework), UI Components, HTML and CSS, Cascading Style Sheets (CSS), Application Programming Interface (API), User Interface (UI), Javascript, Web Development Tools, Network Routing, Event-Driven Programming, Data Validation, Debugging
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Dashboard, Data Storytelling, Tableau Software, Data Presentation, Peer Review, Data Visualization, Advanced Analytics, Stakeholder Analysis, Interactive Data Visualization, Data Visualization Software, Data Literacy, Exploratory Data Analysis, Proposal Development, Data Ethics, Data Analysis, Visualization (Computer Graphics), Pivot Tables And Charts, Data Mapping, Tree Maps, Storyboarding
Beginner · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: Customer experience improvement, Salesforce, Cloud-Based Integration, Operational Excellence, Data Integration, Amazon Web Services, Systems Integration, Strategic Partnership, Customer Service, Business Solutions, Business Transformation
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Manipulation, Data Cleansing, Data Integration, Data Preprocessing, Data Import/Export, Data Collection, Data Management, Web Scraping, Data Access, R Programming, MySQL, Application Programming Interface (API)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Responsive Web Design, Web Design, Cascading Style Sheets (CSS), User Interface (UI), Interactive Design, User Interface (UI) Design, Javascript, Front-End Web Development, Hypertext Markup Language (HTML), Animations, Web Development, Event-Driven Programming
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Dashboard, Key Performance Indicators (KPIs), Interactive Data Visualization, Data Presentation, Business Intelligence, Web Analytics, Business Analytics, Requirements Elicitation, Data Storytelling, Performance Analysis, Requirements Analysis, Business Requirements, Stakeholder Analysis, Self Service Technologies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Node.JS, Server Side, Full-Stack Web Development, Back-End Web Development, Cloud Applications, Web Development, Restful API, Web Applications, Web Servers, Authentications, Javascript, Application Programming Interface (API), Computer Science, JSON, Middleware
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Web Servers
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Stakeholder Engagement, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Business Modeling
Beginner · Course · 1 - 4 Weeks