Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

EIT Digital
Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Sales, Growth Strategies, Market Research, Sales Prospecting, New Business Development, Business Development, A/B Testing, Entrepreneurship, Digital Marketing
Intermediate · Course · 1 - 3 Months

Harvard Business Review
Skills you'll gain: Financial Statements, Generative AI, Critical Thinking, Business Modeling, Plan Execution, Financial Acumen, Prompt Engineering, Business Acumen, Financial Management, Budgeting, Business Strategy, Responsible AI, Strategic Decision-Making, Financial Data, Financial Analysis, Strategic Leadership, Income Statement, Balance Sheet, Data-Driven Decision-Making, Digital Transformation
Intermediate · Specialization · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, LLM Application, Productivity, OpenAI, Responsible AI, Generative AI, Artificial Intelligence, Large Language Modeling, Productivity Software, Risk Management Framework, Marketing Automation, Artificial Intelligence and Machine Learning (AI/ML), Creative Thinking, Workflow Management, Content Creation, Automation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Cyber Threat Hunting, Incident Response, Cyber Threat Intelligence, Penetration Testing, Computer Security Incident Management, Intrusion Detection and Prevention, Threat Modeling, Threat Detection, MITRE ATT&CK Framework, Cryptography, Security Testing, Incident Management, Application Security, Encryption, Security Management, Cybersecurity, Vulnerability Scanning, Vulnerability Assessments, Open Web Application Security Project (OWASP), Security Information and Event Management (SIEM)
Beginner · Specialization · 3 - 6 Months

Università Bocconi
Skills you'll gain: Annual Reports, Retail Store Operations, Brand Management, Marketing Communications, Digital Media Strategy, Case Studies, Global Marketing, Business Modeling, Business Strategy, E-Commerce, Market Trend, Product Development
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Customer Analysis, Customer Insights, AI Personalization, Big Data, Case Studies, Generative AI, Data Visualization, Google Ads, Responsible AI, Marketing Analytics, Target Audience, AI Product Strategy, Keyword Research, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics
Intermediate · Specialization · 3 - 6 Months
University of Pennsylvania
Skills you'll gain: Go To Market Strategy, Branding, Marketing, Marketing Analytics, Brand Strategy, Brand Management, Customer Insights, Customer experience strategy (CX), Target Market, Marketing Communications, Marketing Channel, Consumer Behaviour, Integrated Marketing Communications
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Data Visualization, Graphic Design, Digital Publishing, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Unilever
Skills you'll gain: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Rmarkdown, Ggplot2, R (Software), R Programming, Data Analysis, Tidyverse (R Package), Data Visualization, Statistical Programming, Data Visualization Software, Data Cleansing, Data Manipulation, Data Import/Export, Package and Software Management, Data Structures
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Data Ethics, Predictive Modeling, No-Code Development, Data Visualization, Data Presentation, Responsible AI, Data-Driven Decision-Making, Advanced Analytics, Data Storytelling, Business Intelligence, Business Analytics, Data Cleansing, Business Reporting, LLM Application, Artificial Intelligence, Data Processing, ChatGPT, Business Metrics, Predictive Analytics, Data Architecture
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Real Time Data, Data Pipelines, Data Transformation, Data Integration, Data Processing, Extract, Transform, Load, Power BI, Data Lakes, PySpark, Apache Spark, Data Quality, Data Governance, Analytics
Intermediate · Course · 1 - 4 Weeks