IBM
IBM Product Manager Professional Certificate
IBM

IBM Product Manager Professional Certificate

Prepare for a career as a product manager. Gain the in-demand skills and hands-on experience to get job ready in less than 4 months. No prior experience required.

Taught in English

Some content may not be translated

John Rofrano
IBM Skills Network Team
Daniel C. Yeomans

Instructors: John Rofrano

Top Instructor

6,006 already enrolled

Included with Coursera Plus

Professional Certificate - 6 course series

Earn a career credential that demonstrates your expertise

4.8

(98 reviews)

Beginner level

Recommended experience

4 months at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply key product management skills, tools, and techniques to engage and manage key stakeholders and clients

  • Identify product strategy development and implementation methods and best practices to ensure the right product is produced

  • Describe product development and analysis best practices to effectively manage change and ensure a successful product launch

  • Develop a working knowledge of Agile and adaptive methodologies used to expedite product solutions to market

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

January 2024

Professional Certificate - 6 course series

Earn a career credential that demonstrates your expertise

4.8

(98 reviews)

Beginner level

Recommended experience

4 months at 10 hours a week
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

Placeholder

Prepare for a career in Business

  • Receive professional-level training from IBM
  • Demonstrate your proficiency in portfolio-ready projects
  • Earn an employer-recognized certificate from IBM
Placeholder

Get exclusive access to career resources upon completion

  • Resume review

    Improve your resume and LinkedIn with personalized feedback

  • Interview prep

    Practice your skills with interactive tools and mock interviews

  • Career support

    Plan your career move with Coursera's job search guide

¹Based on Coursera learner outcome survey responses, United States, 2021.

Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

Professional Certificate - 6 course series

Product Management: An Introduction

Course 113 hours4.6 (60 ratings)

What you'll learn

  • Summarize the roles, responsibilities, skills, competencies, and knowledge requirements for a product manager’s success.

  • Examine the end-to-end product management lifecycle and the role the product manager plays that drives product success.

  • Investigate “value creation” and the contributions of the product manager that potentially add value to a product.

  • Compare and contrast possible career paths in product management and the certifications that will help you progress in the field.

Skills you'll gain

Category: Product Concept
Category: Product Management
Category: Product Plan
Category: Swot Analysis
Category: Project Charter

What you'll learn

  • Apply essential communication and collaboration skills critical to product success

  • Develop interpersonal and business skills essential for product management

  • Analyze various product management communication challenges and identify the impact of communication styles

  • Examine a case study and evaluate both its strengths and areas for improvement and then offer actionable recommendations

Skills you'll gain

Category: Product Management
Category: Value Proposition
Category: Product manager
Category: Product Management Lifecycle
Category: ProdBOK

Product Management: Initial Product Strategy and Plan

Course 318 hours4.8 (16 ratings)

What you'll learn

  • Identify the product concept using tools and techniques

  • Perform a product external assessment and internal assessment and record your findings in a SWOT template

  • Analyze market and solution requirements and develop a market requirements document (MRD)

  • Develop a product roadmap and perform a financial analysis using a business case

Skills you'll gain

Category: Product Planning
Category: Communication
Category: Leadership
Category: Product Management
Category: Stakeholder Management

What you'll learn

  • Develop a comprehensive product development and launch checklist to enhance success potential

  • Define the required key pre-launch and post launch planning activities to ensure market readiness

  • Review a beta testing checklist to effectively acquire customer feedback and determine key issues that must be addressed

  • Use a checklist to determine overall launch readiness and steps that must be taken to move to the Deliver phase

Skills you'll gain

Category: Product Delivery and Retirement
Category: Product Management
Category: Market Validation Activities
Category: Product Launch Activities
Category: Product Development

Introduction to Agile Development and Scrum

Course 59 hours4.9 (1,664 ratings)

What you'll learn

  • Adopt the 5 practices of Agile, a subset of DevOps: small batches, minimum viable product, pair programming, behavior- and test-driven development.

  • Write good user stories, estimate and assign story points and track stories using a kanban board. Incorporate Scrum artifacts, events, and benefits.

  • Create and refine a product backlog using the sprint planning process. Produce potentially shippable product increments with every iteration.

  • Create burndown charts to forecast the ability to meet a sprint goal. Use metrics to enhance performance, productivity, and client satisfaction.

Skills you'll gain

Category: Product Strategy
Category: Product Management
Category: Product Owner
Category: Agile Product Development
Category: Product Lifecycle

What you'll learn

  • Apply your product development lifecycle knowledge and prepare the key artifacts required to complete each phase.

  • Demonstrate product management proficiency by creating selected artifacts such as product concept, requirements, end-of-life plan.

  • Illustrate your product management skills and accomplishments through the development of a personal portfolio.

  • Evaluate your readiness to pass the AIPMM Certified Product Manager (CPM) certification exam.

Skills you'll gain

Category: Kanban
Category: Zenhub
Category: Scrum Methodology
Category: Agile Software Development
Category: Sprint Planning

Instructors

IBM Skills Network Team
IBM
55 Courses751,870 learners
Daniel C. Yeomans
SkillUp EdTech
16 Courses29,899 learners
Matt Versdahl
SkillUp EdTech
2 Courses10,161 learners

Offered by

IBM
SkillUp EdTech

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Leadership and Management? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions