Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

University of Virginia
Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Stakeholder Engagement, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Business Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Management Systems, Web Analytics, Search Engine Optimization, Web Design, Retail Management, Order Management, E-Commerce, Marketing Strategies, Blogs, Customer Relationship Management (CRM) Software, Content Creation, Dashboard, Email Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Development Tools, Software Development, Regression Testing, Web Content Accessibility Guidelines, GitHub
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Microservices, Docker (Software), Containerization, API Gateway, Redis, API Design, ASP.NET, .NET Framework, Software Architecture, Microsoft Visual Studio, Software Design Patterns, Cloud-Native Computing, Restful API, C# (Programming Language), Web Services, Application Programming Interface (API), Event-Driven Programming, Integration Testing, Software Development, Web Development
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Engagement, Digital Marketing, Product Improvement, Web Analytics and SEO, Marketing Analytics, Performance Analysis, Customer Insights, Portfolio Management, Presentations, Generative AI Agents, Key Performance Indicators (KPIs), Business Metrics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Decision Support Systems, Strategic Decision-Making, Operational Efficiency, Predictive Modeling, Process Optimization, Business Modeling, Predictive Analytics, Data-Driven Decision-Making, Data Pipelines, Business Intelligence, Data Ethics, Scenario Testing, Forecasting, Governance, Artificial Intelligence and Machine Learning (AI/ML), Data Visualization, Scikit Learn (Machine Learning Library), Python Programming, Regression Testing
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Javascript, Interactive Design, HTML and CSS, Web Design and Development, Web Content Accessibility Guidelines, Event-Driven Programming, User Interface (UI), Web Development, Data Structures, Debugging, Data Validation
Beginner · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Microsoft Word, Microsoft Office, Proofreading, Microsoft 365, Business Writing, Document Management, Productivity Software, Editing, Microsoft Windows, Writing and Editing, Computer Literacy, Technical Documentation, Writing, Web Content, Report Writing, Business Communication, Productivity, Collaborative Software, Collaboration, Web Content Accessibility Guidelines
Mixed · Course · 1 - 3 Months
Skills you'll gain: Node.JS, Restful API, React Redux, Database Design, React.js, Ajax, Database Application, Server Side, Databases, Full-Stack Web Development, Back-End Web Development, NoSQL, Javascript, JavaScript Frameworks, Performance Tuning, Front-End Web Development, API Design, Data Structures, MongoDB, Debugging
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Analytics, Pivot Tables And Charts, Advanced Analytics, Descriptive Statistics, Microsoft Excel, Descriptive Analytics, Data Import/Export, Spreadsheet Software, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Statistics, Data Analysis, Statistical Methods, Small Data, Data Wrangling, Data Transformation
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Kubernetes, Cloud Deployment, Amazon Web Services, Hybrid Cloud Computing, Multi-Cloud, Cloud Platforms, Containerization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: React.js, Bootstrap (Front-End Framework), UI Components, HTML and CSS, Cascading Style Sheets (CSS), Application Programming Interface (API), User Interface (UI), Javascript, Web Development Tools, Network Routing, Event-Driven Programming, Data Validation, Debugging
Intermediate · Course · 1 - 3 Months